Employer Brand Webinar

Across the Seven Seas: How Well Does Your Employer Brand Travel?

Organisations who are serious about finding top talent recognise that their employer brand is a critical factor in attracting and retaining that talent. Understanding and articulating your employer brand in a single market is a challenge; getting it right for a global audience is significantly more complex. The strongest employer brands reflect the here and now, but also showcase the future direction and aspirations of your company.

Building an employer brand that works on a global scale and in different regions or countries is often fraught with complexity and the outputs can vary, many times not reflecting the differences by geography and scale of the operation. To be successful, your brand needs to reflect what attracts and motivates your talent audiences in each market and understand and reflect cultural nuances to build something which is consistent globally but resonates locally.

During this session, our presenters will:

  • Bring to life the methodology used to deliver some high-profile multi-national employer brands.
  • Give some hints and tips based on the key insights we’ve brought together from different markets and talent audiences with creative executions that work
  • Share how you can land and embed an employer brand across the candidate lifecycle.

If you’re thinking about building a global employer brand or your current brand isn’t quite working – you should definitely join us for this webinar which is available from the 31st January.

Please register below: